APPLE HEADQUARTERS, CALIFORNIA – A startling announcement from Apple today as it has announced the release of a new product, the Apple “Sidewalk-and-Chalk”. Desperate to break into the graphic design market, Apple CEO Tim Cook announced the release of the new product, which he says will “allow users to experience the joy of drawing with chalk on a sidewalk from the comfort of their own homes.”

“Well I grew up drawing with chalk on my street with my siblings. It was nice to get out of the house and just be creative,” said one Apple customer. “But people stare when I take my chalk out to the sidewalk now. It’s nice to finally be able to recapture a piece of my childhood.”

The new product will have a grey, cement-coloured canvas on which users can draw with up to eight colours of chalk including such favourites as blue, red, and white. But the resemblance to the old childhood pastime doesn’t stop there as users can also experience the heart-wrenching sadness of their creations being washed away by the rain.

Though reactions have been mostly positive, there are some who haven’t received the announcement as warmly as others, accusing Apple of simply developing a worse version of Microsoft Paint. Others are also citing the lack of a save button as a critical flaw in the software. In a follow-up statement, Cook addressed some of the critiques of Apple’s newest product.

“I understand that people would like to save their hard-work but our goal with this product was to mimic reality. Actual sidewalks never had a save button so why would our product have one? If people think that makes this product a waste of time, so be it.”